Receives “Best in Class” Accolade for Manufacturing Websites by the Interactive Media Council

May 20, 2015

Walter Surface Technologies, an industry leader in surface treatment technologies, today announced that it is the recipient of a 2015 Interactive Media Award (IMA) for “Best in Class” websites, Manufacturing. In order to win this award level, the site had to meet strict guidelines in each area - an achievement only a fraction of sites in the IMA competition earn each year. The judging consisted of various criteria, including design, content, feature functionality, usability and standards compliance. The IMA competition is an international initiative designed to recognize excellence in website design.

The web site has been totally redesigned to deliver an enhanced user experience with improved navigation and functionality throughout. The new site enables Walter customers to quickly access comprehensive product information, technical specifications, application guidelines, videos, blogs, a robust media centre and dealer locator links – with the ability to easily share content across all major social networking sites - the site is a testament to Walter Surface Technologies’ commitment to innovation and digital properties as the company takes a leadership role in delivering relevant content to companies and professionals in the metalworking industry.

“We’re an innovation leader in our industry – bringing to market cutting-edge product design and engineering that ultimately helps our customers work better” says Dan Pirro, Vice President of International Marketing for Walter Surface Technologies. “This transformational thinking runs throughout our organization and that is how we are able to deliver richer online content and a navigation interface optimized for cross platform use – from desktop to tablet to smartphones. Being recognized by the IMA and its prestigious panel members is remarkable. The jury members included American Express, The New York Times, Conde Nast publications, Microsoft, Time Warner Inc., and Ogilvy & Mather”.

About Interactive Media AwardsTM

Created by the Interactive Media Council, Inc. (IMC), a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, the competition is designed to elevate the standards of excellence on the Internet. IMC serves as the primary sponsor and governing body of the Interactive Media Awards™ – for more

About Walter Surface Technologies

Walter Surface Technologies provides innovative solutions for the global metal working industry. From high performance abrasives, power tools and tooling to industrial parts washing systems, cleaners, degreasers and lubricants Walter focuses on helping its customers work better. Founded in 1952, the company is established in 7 countries throughout North America, South America and Europe. International headquarters is in Montreal and US headquarters is located in Windsor, Connecticut. Key certification and awards include ISO 9001: 2008, Wall Street Journal Award; Deutscher Material Preiz; American Eagle Award; CleanTech Cleaning Technology Award.